So what’s it like working in video games?

As Danny said, this is a lot of sweat and tears :-) but also an amazing adventure that really rewards you every step of the way! We're now in the final days before the game releases, and we’re beginning to see the results of all the efforts done in the past months. The official website was released last week, we’re finalizing a cool mini-game that should hit the web beginning in November, the print advertising campaign has begun in most countries, we’re getting some first mock ups of our TV ad (we have so much to put in! It is so hard to present a hit game in 30 seconds!), and we’re getting a lot of exciting press articles all over the world.

What I can say so far is that, whatever the country, all the feedback we keep on receiving (from press, retailers, and you of course!) is extremely encouraging, and this is what keeps up on track! We will never say it loud enough, but your input is crucial -- for us the best way to learn how to offer you the most immersive gaming experience, so please feel free to share your thoughts with us, we love that! (and I mean, not only on the game content itself, but also on the tools we produce: videos, website, packaging, etc) – our forums, our blog session, the polls on our websites, are really to be considered as open spaces for you, where we can get the most enriching learnings about what you like (or not :-)), what you need, what you want. that’s basically what we work for, and that’s why our job is so great and challenging !

Delphine - Senior Brand Manager (Europe / Middle-East / Asia)